Mobile Augmented Reality
Built for Pepsi Max Israel to celebrate the Jewish New Year, Pepsi Max Your World invites players to record their own beat box to share with the world. When a player views a Pepsi Max bottle or billboard through their camera, the bottle comes to life and reacts to the player’s voice. Swipe the label back and forth to “scratch”, or stretch it up and down to speed up or slow down playback. Record your own loops on the real bottle or virtual bottles, and then lay down a longer “Jam” track to share on Facebook. Developed by Patched Reality using the Obvious Engine SDK for Unity 3D, with art direction by Ori Inbar. Download it now for iOS or Android. Print out the label or poster here.